Email Marketing Guide Part 6: Solo Ads

Email Marketing Guide Part 6: Solo Ads

As we continue to dive deeper into ways of making money online, we must discuss the topic of Solo Ads, what they are and how they are used. Basically, Solo Ads are an easy way to start earning from $50 a day in as little as a couple of months. But only if you are willing to put in the necessary work to build your solo ad business.

So let’s discuss what Solo Ads are.

Solo Ad is a marketing piece used in email marketing in order to get traffic, leads, and eventually make solo sales. Solo Ads are most commonly email ads – a selling email through which you promote products or services.

Once you’ve created an effective squeeze page and started growing your email list up to the point where you have gathered at least 1 000 emails of potential prospects, you may start selling Solo Ads to make money.

How this works is somebody wants to advertise their product, service or website, so they turn to you, a person who has gathered a respectable amount of emails. They usually buy a guaranteed minimum number of clicks, for example 100 clicks. They provide you with a text, a link they want to advertise. Then, you send an email advertisement (Solo Ad) to a certain amount of email addresses.

Your goal, as a Solo Ad salesman (or saleswoman) is to get the agreed upon number of clicks on the buyer’s website. You can price your solo ad at any level you want but the price range is generally between $0.30 and $0.50 per click. So, if you agree to sell 100 clicks for $0.5 per click, you earn $50 for this sale.

These are the basics of how Solo Ads work, however to start selling Solo Ads, you must have an effective squeeze page and make it gather as many email addresses of potential prospects as you can. You can find out more about creating an efficient squeeze page in our previous BLOG.

In our next blog, we will be talking about why you need to both buy and sell traffic to become successful in email marketing. You can find it HERE.

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